Opening Lines (Part 2 of 2)

Opening Lines (Part 1 of 2)

First sentences are paramount to stories. They are the first impression. The hook by which readers are tempted to continue on instead of tossing the book back on the shelf so they can keep looking. They are a portal to the story itself.

Why Storytelling Matters in Business: Another Market Segment for Writers

Why Storytelling Matters in Business: Another Market Segment for Writers

Life is emotional. So is business, whether you want to admit it or not. Sure, you might not be able to cry at your desk everyday or throw temper tantrums in the break room, but emotions do come into play in business.

Organizations use emotion to make you care about their products, services, and causes. They use it as a form of persuasion, which is the art of making you desire something you might not otherwise.

Breaking Through the Resistance: A Writer’s Constant Challenge (Part 2 of 2)

Breaking Through the Resistance: A Writer’s Constant Challenge (Part 2 of 2)

Not writing happens more than writing. Staring at the blank page. Struggling to get motivation to put words on the screen. We have all felt that way. It’s common. Its cause? Resistance.

Resistance keeps writers from writing. It stands in the way of every type of creative endeavor, whether its a painter who isn’t wielding her brush or a writer avoiding the page. It is the single biggest challenge in creating things that are whole and realized and finished.

Elevating Your Writing No Matter the Form (Part 2 of 2)

Elevating Your Writing No Matter the Form (Part 2 of 2)

Writing should inspire, motivate, educate, illuminate, inform, persuade, and engage. To do this, it has to rise above the basics and become something more.

In the first part in this series, we explored two introductions used in the television series The West Wing as an example of how to elevate writing from the barely functional to an art. Now let’s break down some practical steps you can take to elevate your writing.

Ten ways to improve your writing:

Elevating Your Writing No Matter the Form (Part 2 of 2)

Elevating Your Writing No Matter the Form (Part 1 of 2)

The term “writing” covers a wide range of acts. There is the Great American Novel and direct mail flyers. Ad copy and speeches. Screenplays and novels. Radio scripts and web content. Being able to put words on a page takes many forms, not all of them lofty or noble. Sometimes all you need is a well-crafted email or text. That is the wonder of writing and human communication. It comes in all forms.

No, the problem is not with the form writing takes, but with the mindset many writers have when faced with what many consider “pedestrian” work. Their minds become pedestrian, bland, complacent, and it doesn’t have to be that way. You can elevate your writing no matter what form it takes, whether it’s the opening of your manuscript or a simple introduction. Here’s an example of what I mean.