Stories Create Connection
Fable Cohort: story foundations
Learn why stories work & how to use them in your content and copy to boost engagement across your business and brand. This course focuses on the core storytellling and writing components and how they work together. It’s for writers, freelancers, content creators and those writing for business.
COMING SOON. Sign up now for an exclusive bonus. See below for details.
It’s not enough to plop a story into your emails, blogs, or presentations and expect a connection.
But by learning the fundamentals of writing stronger stories, you can engage and entrance your audience from the first word and across all your writing.
Is this you?
“Stories are hard. I never know what to write or what will work. I put off writing them and then end up slapping something together that doesn’t really work.”
Stop. It doesn’t have to be like that.
- Don’t face the blank screen alone
- Stop procrastinating
- Stop worrying you can’t write a good story
- Banish blank page paralysis
- Stop struggling with story mechanics
- Stop using someone else’s templates or paint-by-number solutions that don’t sound like you or match your experience
Instead, learn how it works and:
- Gain confidence in crafting and using stories that connect and make your reader feel something
- Attain and maintain consistency in your long-form story, project, or brand messaging by using story strategy
- Understand how and why stories work and how to apply those lessons to your writing, copy and content
- Create deeper connections with your audience
Telling stories isn’t easy. But it isn’t magic either. It’s method.
Too many experts tell you to write stories, but few tell you how to do that effectively or why it matters.
The Fable Cohort: Story Fundamentals dives into all of that and more.
Learn:
- Why story is important (and it is vitally important for connection and engagement)
- How it works (we’re going to dip into some neuroscience and psychology here, but it’s fascinating stuff…promise)
- And how to write stories that work…for you…for your audience…and for your brand by tapping into narrative structures and fundamentals
Fable Cohort: Story Foundations may be for you if you want to:
- Write engaging stories that pull in readers and audiences
- Tap into the power of story in your business
- Engage more fully with your audience
- Understand how and why stories work
- Grab your audience from word one
- Know what to write and how to do it effectively
- Write now (not talk about it or wish it into existence)
- Learn practical advice without the nonsense
- Use story in your content and copy
Fable Cohort: Story Foundations may NOT be for you if you:
- You want a prescriptive fill-in-the-blank template to follow instead of understanding how and why stories work (and when to use each type of story)
- You want someone else to write it for you
- You write technical copy or content
- You don’t want to write or use story in your work
Learn story on a deeper level
- Why stories matter in writing fiction, creative nonfiction, and business (not to mention life)
- How using the F.A.B.L.E. Framework makes for easier writing every time
- How to make your writing sound better with the Rhythm, Cadence, and Flow Method
- What to write that best serves your story or business
- How the brain processes story (because understanding this opens a world of opportunities to build stronger connections with your audience)
- How to craft stories that work emotionally, engage your audience, promote action, and increase loyalty to you and your brand
- Tips for ensuring consistent throughlines across your story, project and brand
- Strategies for choosing the stories to tell
- The fundamentals of story logic so your stories make sense every time
- The top mistakes people make in crafting stories
- How to transition from scene to scene or from your story to your copy while avoiding awkward segues
- How to identify a story’s purpose (aka, throughline), structure, and the key components of storytelling
- Top 4 elements you must know before you write
- The 5 questions you must answer to tell a stronger story
- How to apply these lessons across your entire story, series, project or brand no matter the form they take (novels, screnplays, emails, speeches, marketing, sales, courses, presentations, scripts, blogs, ebooks, etc.)
HOW IT WORKS
Fable Cohort: Story Foundations wraps writing, story, and science together to create a hands-on working group. I keep these cohorts small so everyone gets attention and direct help. The cohort includes:
- An 8-week intensive course (short video modules dripped weekly and that take approximately 60-90 minutes per week to complete)
- Limited to 15 people for maximum attention
- 8 weekly assignments with direct feedback from me
- Weekly live hot-seat critique sessions (recorded replays available)
- 2 live Ask Me Anything Q&A sessions
- Lifetime access to the materials
- Acccess to me via email or Voxer throughout the course (M-F only)
- A student-only group for conversation and community during the cohort
$2,000*
BONUS OPTIONS:
PLUS PROGRAM: $250
—Get two Voxer Power Hours with a 1500-word review during each session
VIP PROGRAM: $500
—Get two Voxer Power Hours with a 2500 word review for each
+ one 1:1 hour-long video call
+ one additional VIP AMA live session with other VIP members
Want In?
Join the waitlist and get an exclusive bonus only available to early adopters. waitlist. This offer is limited to the first session only, so don’t wait.